How a $3M SaaS Brand Used DR to Win Board Approval for a $400K Agency Contract
https://cesarfhak273.huicopper.com/eight-step-evaluation-checklist-that-moment-changed-everything-about-agency-press-release-distribution
Technical marketing directors and SEO managers wear two hats: builder and gatekeeper. You must choose an agency that can actually move revenue while convincing finance and the board that the spend is justified