Trying to bury negative news by pushing it to the second or third page of...

https://highstylife.com/why-does-one-bad-headline-outrank-all-my-good-press/

Trying to bury negative news by pushing it to the second or third page of search results is a temporary fix at best. It’s a game of whack-a-mole that often falls apart when a new story pops up