Most enterprise SEO pitches fail because they hide behind opaque retainers....
https://www.jelly-bookmarks.win/is-procurement-stalling-your-seo-budget-with-2026-enterprise-retainers
Most enterprise SEO pitches fail because they hide behind opaque retainers. Procurement stalls when quotes lack ROI benchmarks, and your board demands flexibility without suffocating long-term lock-ins